Watch Lila Snyder’s keynote at Retail (R)Evolution 2019

It’s a great time to be an ecommerce brand – with the industry experiencing double-digit growth and 30% of U.S. consumers shopping only daily or weekly. Yet, with the tremendous opportunity, the physical aspect of ecommerce – everything that happens after the consumer hits buy button and getting the parcel to its destination – is getting more expensive.

In this wide-ranging keynote from our recent Retail (R)Evolution event, Lila Snyder, EVP and President, Pitney Bowes Commerce Services, identifies areas ecommerce brands should be prioritizing to succeed and explores how technology can level the playing field in areas where brands don’t have the scale or expertise to compete.

 

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